What Social Networking Can Do For Your Tacoma or Seattle Business – Part 7

Social Networking & Business Ethics

In the last post I covered what social network marketing with regard to ethics can do for your business. In this issue we are going to talk about social networking sites with a particular focus.

A social networking website that focuses on one thing in particular is often referred to as a specialty or niche specific social network. You may recall we touched base on this in a previous issue. These topic specific site often have far fewer members than larger social networks.

Although they provide fewer community members to socialize with, you will find that more have the same interests as you do. In that, a small number of internet users, with the same interests as yourself, is better than millions of members that you don’t have anything in common with.

If you are interested in finding a topic specific social network all you have to do is search for it online using the term “social network” and include a keyword related to chosen topic. For instance; if you want to meet people who like dogs do a search for “dog social network”  and you will be presented with a list of social networking sites where people talk about their favorite canine companions.

Whether you are searching for social networking websites that focus on a popular hobby, religion, or politics, you are sure to find that you are looking for by including the right keyword in your search term.

In your search for specialty social networking websites, it is likely that you will come across Facebook or Classmates.  Facebook and Classmates are both considered specialty social networking sites because they tend to focus on high school and college students, including those that are attending and those that have already graduated.

Both of these websites work to connect you with individuals that you are currently going to school with or those that went to school with, in the past.  If you have already graduated, Facebook and Classmates are great when looking to reconnect with old friends or even make new ones.

These topic specific websites not only allow you to meet other internet users, but they allow you to meet those who share the same beliefs and views as you do. Here is another example by using a religious social networking website, such as HolyPal and JesusCrowd, you will not have to spend time on larger social networks searching for people who are the same religion as you, you will automatically be entering a community where the members share the same beliefs.

As I mentioned above, there are a fairly large number of specialty social networks that you can find online. These communities are not just limited to pet lovers, religious followers, or those looking to reconnect with old classmates, as mentioned above.  With the way that social networking websites have increased in popularity, it is safe to say that you should be able to find an online networking community, no matter what your interests are.

Be sure to look for my next post. I will be covering what LinkedIn can do for you personally and professionally.

Social Networking & Business Ethics

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